Social media has slowly turned into one of the most important parts of automotive Social Media Marketing. Facebook especially is a powerhouse that can drive a lot of sales. However, it can be frustrating for dealerships when they aren’t getting the response they’re looking for. Don’t let this happen to you. There are a lot of easy changes you can make to boost engagement, let us show you the easiest and most profitable one you can implement today.
It’s simple, you just have to add photos into your posts. It seems strange, but posts with photos get over 50% more engagement. People are very visually oriented on social media, so you need to capitalize on that. Here’s a great infographic from Wishpond that illustrates this point and throws some more data at you. Check it out below!